NFL International Expansion
As part of a group project, I contributed to a proposed NFL international expansion strategy, focusing on culturally resonant logo designs and thorough market research, particularly for Argentina, while applying the 7S framework.
Year
2025
Focus
NFL
Area
Global Marketing Management
/ Concept
The strategic concept involved expanding the NFL's global footprint by creating localised brands and proposing a viable international league structure, ensuring cultural compatibility and economic feasibility in each target market.
/ Design
I designed culturally significant logos and colour palettes for Japan, Argentina, South Africa, and Ireland. Additionally, I conducted detailed market research, with a specific focus on Argentina’s economic and cultural landscape, and applied the 7S framework to the league proposal.
/ Result
This project demonstrated a comprehensive understanding of international brand adaptation and strategic planning, showcasing my ability to combine creative design skills with analytical market research, and strategic framework application within a proposed context.
NFL International Expansion
As part of a group project, I contributed to a proposed NFL international expansion strategy, focusing on culturally resonant logo designs and thorough market research, particularly for Argentina, while applying the 7S framework.
Year
2025
Focus
NFL
Area
Global Marketing Management
/ Concept
The strategic concept involved expanding the NFL's global footprint by creating localised brands and proposing a viable international league structure, ensuring cultural compatibility and economic feasibility in each target market.
/ Design
I designed culturally significant logos and colour palettes for Japan, Argentina, South Africa, and Ireland. Additionally, I conducted detailed market research, with a specific focus on Argentina’s economic and cultural landscape, and applied the 7S framework to the league proposal.
/ Result
This project demonstrated a comprehensive understanding of international brand adaptation and strategic planning, showcasing my ability to combine creative design skills with analytical market research, and strategic framework application within a proposed context.
NFL International Expansion
As part of a group project, I contributed to a proposed NFL international expansion strategy, focusing on culturally resonant logo designs and thorough market research, particularly for Argentina, while applying the 7S framework.
Year
2025
Focus
NFL
Area
Global Marketing Management
/ Concept
The strategic concept involved expanding the NFL's global footprint by creating localised brands and proposing a viable international league structure, ensuring cultural compatibility and economic feasibility in each target market.
/ Design
I designed culturally significant logos and colour palettes for Japan, Argentina, South Africa, and Ireland. Additionally, I conducted detailed market research, with a specific focus on Argentina’s economic and cultural landscape, and applied the 7S framework to the league proposal.
/ Result
This project demonstrated a comprehensive understanding of international brand adaptation and strategic planning, showcasing my ability to combine creative design skills with analytical market research, and strategic framework application within a proposed context.